About us


We believe in obtaining the results that the customer wants, not just working on an assignment. We think that it is this type of commitment that leads to future referrals which will create additional contracts.

We will never recommend additional services, which are not mandatory, so that we can increase our scope of work.

We believe that working on behalf of the customer’s best interest will create long lasting relationships.

When I look back, it gives me immense pleasure and pride to note that we have achieved amazing results – having won and executed many prestigious projects for UAE region, signed dealership agreements with the world’s most renowned manufacturers and above all, retained and expanded our most important asset – our human resources!

All of this was only possible due to our adherence to the aforementioned policies… Policies we will continue to operate with, as long as we exist in business...


Managing Director

Established in 2005 as Shama Automatics, SHAMA AUTOMATIC DOORS is diverse in its background and as such is capable of delivering fully comprehensive services to multi-sector clients. The team, through its very culture aims to exceed the client’s expectations on each and every project, no matter how large or small. We are a business that specializes in Engineering, Design, Supply, Install & Maintain Specialist in Door Solutions. SAD provides end to end solutions within the key specialist areas such as Industrial Doors, Residential Doors, Heavy and Light Industrial Doors, Steel Frames, Fire Rated Doors etc.

Shama Automatic Doors is a Door Solution Automation & V Low Voltage consulting firm. The firm has been in business for 10 years providing reliable services to its satisfied customers.

SAD founded in 2005 at United Arab Emirates specializes in fabrication and supply of Steel Doors. Its business nature is engaged in manufacturing, design, selling and installation of Fire Rated Steel Doors. All manufactured fire rated doors are under the guidelines of Underwriters’ Laboratory Incorporated (UL Inc) that conducts proper testing and inspection, to give our customer assurance and safety. During the manufacturing process, products are carefully checked to eliminate defects that will underpin the quality and reliability. The products are designed and fabricated by qualified personnel who always venture to meet all expectation of customer; products are well tested and checked by the quality control experts. Also, we have an advance and highly professional production, equipment, product line with powerful technology to provide newest door fashions and styles as per customers’ requirement.

We are fabricating different kind of steel doors which guaranteed with its high quality standard. Products that are carefully crafted and molded subjected into customers’ requirement. Working with commercial and industrial clients, small to large construction companies, direct to end users, we are able to cope with any project small or large.

Our main VISION is to satisfy our customers, employees, and shareholders by relentlessly delivering the platform and technology advancements to extract maximum potential from pioneering products and services for improved business pace and scalability.

Our mission is to help people and businesses realize their full potential by harnessing leading edge technologies. We endeavor to deliver the best value by following a proactive approach and become partner of choice.

Each of our specialist areas are backed up by highly qualified engineers and support teams who handle both project implementation and after sales support. Our strategic and privileged relationships with a select number of world class principles ensures that our customers receive best of breed solutions, services and support. The firm has been in business for more than 10 years providing reliable services to its satisfied customers

Corporate social responsibility - We understand, accept and appreciate our responsibility to the society in which we are operating and humanity in general. In this respect, we already have a policy in place, which is inclusive of:

  • Absolute transparency and clarity in all our dealings with all the stakeholders (clients, suppliers, sub-contractors and employees).
  • Zero tolerance towards corruption in any form.
  • Always abide by the laws and regulations of the land
  • Participate in charity activities, especially those sponsored by the public Authorities.
  • Constantly train, motivate and remind the employees about the safety regulations, including road safety/driving manners.
  • No discrimination against race, gender, religion or nationality.
  • Equal opportunity and respect to all employees.
  • Provide and maintain the best possible work and living facilities to staff and workers
  • Refuse to deal with organizations/ persons who do not respect human rights.
  • Cause minimum damage to the environment, by sustainable business practices.

We believe that a safe and healthy workplace is a fundamental right of every person and also a business imperative. Our Workplace Rights Policy requires that we take responsibility for maintaining a productive workplace in every part of our Company by minimizing the risk of accidents, injury and exposure to health hazards for all of our associates and contractors. In addition, we’re working with our bottling partners to ensure health and safety risks are minimized for their employees and contract workers.

Beyond our extensive range of products and solutions, the key differentiator is the technical skills and experience of our staff. All SAD technical staff members have both high level industry certification and in-depth experience in the irrespective fields.

The breadth of our experience spans across residential and commercial projects; Hotels, Hospitals, Educational Institutes, Conference Centers and Houses of Worship. SAD experience in providing engineering services on projects in Gulf and African Countries will complement any business or design team, in their endeavor to enhance design, value and quality within their given field.

Shama Automatic Doors regularly teams with other competent professionals to meet the design and/or compliance needs of the project. The firm also functions as team leader on projects where environmental compliance is the major focus.